Exaud

Exaud is an established software development and technical consultancy company that provides custom software solutions.

User Interface

Website

Re-design

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Introduction

Introduction

Introduction

Exaud is a tech consulting based in Portugal

Exaud is a software solution company focusing on creating custom designs and developments for Embedded, Mobile, IoT, and Wearable devices. We collaborate with brands and organizations to develop innovative solutions that help increase leads and generate demand.

Context

Context

Context

Redesign the website

I started off as a freelancer, invited to work on a small project since the consulting team didn't need a full-time designer. My focus was mainly on dashboard and data visualization projects. Recently, the team asked me to overhaul the website. The existing site, built years ago, is set for a redesign to not only look more professional but also to improve SEO performance and better showcase our portfolio.

Solution

Solution

Solution

Redesign the website with SEO structures in mind. Develop a new User Interface that showcases our potential and entire portfolio. The team has chosen to focus on designing first and work on the copy afterwards.

Project Goals

Project Goals

Project Goals

  • Redesign Website


  • Style Guide

  • Redesign Website


  • Style Guide

Design Process

Site map and Architecture of paged

In the initial phase of website development, the team laid out a site map and information architecture optimized for SEO, with a specialist partner aiding in optimization.

The marketing team supplied references and a brief for the visuals.

Architecture SEO pages
SITE MAP

User Interface

Using Figma and Photoshop I built the high-fidelity prototype. Check the result below.

Learnings

Learnings

Learnings

Working Without Copy


One thing I'd change about this process is working without copy—it's a challenge. In design, context is everything. Images should complement the copy, leading to further actions. Without copy, I sometimes felt unable to make certain design decisions.

Working Without Copy


One thing I'd change about this process is working without copy—it's a challenge. In design, context is everything. Images should complement the copy, leading to further actions. Without copy, I sometimes felt unable to make certain design decisions.

Shout-outs

Shout-outs

Shout-outs

Thanks to everyone involved in this project, especially Ligia Saramito, product manager.

Thanks to everyone involved in this project, especially Ligia Saramito, product manager.

contact@igoribeiro.work

+351 911 956 682

contact@igoribeiro.work

+351 911 956 682

READY FOR YOUR NEXT PROJECT ?
contact@igoribeiro.work
READY FOR YOUR NEXT PROJECT ?
contact@igoribeiro.work
READY FOR YOUR NEXT PROJECT ?
contact@igoribeiro.work